The new commercial from Lugz footwear ‘Arrow’ shoe features a graffiti arrow zooms through the city, propelled by old school and new school breakdancing with the help of DJ Funkmaster Flex. The ad was animated by PSYOP, located in New York’s East Village, directed by Marie Hyon and Marco Spier. Characters were animated by hand in 3D. Ads.com has since shut down.
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