Ludacris was on the Craig Kilborn show on Friday where he was interviewed and later performed ‘Roll Out’. The rapper talked about how he made it big from the ground up saying, “It was an independent thing I did. First, it was me working it by myself and what I did was — it was like a four year plan because I had to save up money to put myself into the studio, pay for CD’s, vinyl, all this stuff to get shipped out and I even had my own T-Shirt. I was acting as the record company and the artist which is something important to do. The industry is business, mostly business. I had to make myself a businessman. That was the plan. I did it local and came out and we sold 50,000 copies in the south and that’s how i got hooked up with Def Jam South.”
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