Ludacris On Hip Hop Materialism

Joshua Ostroff of the Toronto Eye spoke with Ludacris about his new album ‘Chicken N Beer’, the ‘Dirty South’, his run-in with Bill O’Reilly and what Pepsi has done to apologize for the situation, and the promotion of materialism in hip-hop. On the latter subject, Ludacris says, “If you have it, you can talk about it. In an urban community a lot of people come from an unfortunate place so for them to get certain things, they like to talk about it. We like to be flashy and show off what we have. I don’t think there’s anything wrong with it as long as your whole album isn’t just talking about that one thing.”