Promotional Pitch For Eminem’s ‘8 Mile’ reports that in addition to the surprise performance of with D12 after a screening of the movie at Michigan State University taped for ‘MTV Jammed’ and the premiere of ‘Lose Yourself’ on MTV today, promotion for the Eminem starring ‘8 Mile’ will include:
MTV Jammed (11/6), Movie House, TRL (11/8).
BET Hood Tour week of release, 106 & Park (11/8).
Covers of last Sunday’s L.A. Times Calendar section, Entertainment Weekly, Spin (November.), Vibe (October).
In-theater marketing through street teams.
CD will contain a unique pin number for fans to access exclusive Web content.
The film was previewed at the Mix Show Power Summit in Puerto Rico.

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