Juvenile: The Industry Is 90% Business, 10% Talent

Juvenile spoke with E1 about the new generation of rappers, the business aspect of the game, and his new album ‘Cocky & Confident’, out now. “In this business, if you’re getting involved in music or whatever you’re doing, you gotta know what you’re getting into and that it’s 90% business and 10% talent,” the rapper explained. “You got a lot of people out there with a lot of talent that should be making a whole lot more money, but they’re not because they didn’t know how to utilize it when it came down to contracts and all that.” Watch the comments below.

Juvenile ‘We Be Getting Money’ Video

Juvenile is out with the video to his new single ‘We Be Getting Money’, featuring Dorrough, Shawty Lo and Kango Slim, the third release off the New Orleans rapper’s ninth studio album ‘Cocky & Confident’, in stores December 8th on Atlantic / UTP / E1. Watch it via YouTube below.

Juvenile Returns To New Orleans

Juvenile 'Juve The Great'

New Orleans rapper Juvenile’s appearance at this year’s Jazz and Heritage Festival was poignant. His own home was destroyed by Katrina. His recent lyrics focus on the city’s problems. Listen to a segment aired on NPR’s ‘Weekend Edition’ catching up with Juvenile below.

On TV: LL Cool J, 50 Cent, Juvenile

Hip Hop stars on television this week include T-Pain, who performs on ‘Jimmy Kimmel Live’ on Monday; LL Cool J, who is featured on ‘Total Request Live’ on Monday and visits ‘The View’ on Friday; 50 Cent, who is featured on ‘TRL’ on Monday; Fort Minor, who are featured on ‘TRL’ on Tuesday; Juvenile, who performs on ‘Last Call with Carson Daly’ on Tuesday; and Russell Simmons, who visits ‘The Tyra Banks Show’ on Wednesday.

Juvenile: Don’t Sell Coke

Blender magazine caught up with Juvenile and asked the New Orleans rapper about a controversial line in his Hurricane Katrina inspired ‘Get Ya Hustle On’ single, where he raps, “Everybody need a check from FEMA, so he can go and score him some cocaina.” He explained, “I don’t mean actually go out and sell coke. The message is to stop feeling sorry for yourself. We took a whacking, but this ain’t time to cry. Do what you gotta. Get that money.”

On TV: Ice Cube, Juvenile, Ice-T

Rap acts on television this week include Ice Cube, who visits ‘Jimmy Kimmel Live’ on Monday; Juvenile featuring Galactic, who perform on ‘Jimmy Kimmel Live’ on Tuesday; Ice-T, who visits ‘Live with Regis and Kelly’ on Wednesday; and Busta Rhymes, who performs on ‘The Tonight Show with Jay Leno’ on Friday.

On TV: Nelly, Flavor Flav, Juvenile

Rap acts on television this week include Nelly, who visits ‘Late Night with Conan O’Brien’ on Tuesday and ‘Total Request Live’ on Wednesday; Public Enemy’s Flavor Flav, who visits ‘Last Call with Carson Daly’ on Thursday; and Juvenile, who visits ‘TRL’ on Thursday.